Back end and APIs
Business rules, REST APIs, queues and scheduled jobs.
- PHP
- Python
- Node.js
Browser-based software for the work your team does every day.
Custom web applications for when a website is not enough: customer and vendor portals, internal tools, approval systems and booking platforms with logins, roles and data, for businesses in India and abroad.
Web application development is building software that people use in a browser to get work done: they log in, enter or approve records, upload files, book, pay or run reports. Unlike a website that publishes pages, a web application has user roles, business rules and a database behind every screen.
Businesses usually need one when a process has outgrown spreadsheets, email threads and shared drives: orders checked by hand, vendors sending updates on WhatsApp, approvals lost in inboxes, or customers calling to ask about status. A custom web application gives each of those people a login and a screen that shows only what they need.
We document the roles, data and rules before writing code, build the interface in React or Next.js on a PHP, Node.js or Python API, and connect it to your accounting, CRM, payment and messaging tools. It runs on phones too, and can be installed as a progressive web app.
Web Application Development is one part of our custom software development work: each project is scoped in writing, built in milestones and supported after launch.
Replaces spreadsheets and email hand-offs
Each user sees only their own data
Works in any browser, on any device
Connected to the systems you already runThe kinds of custom web applications businesses ask us for most often.
A login where your customers track orders or requests, download invoices and documents, raise tickets and update their details without calling you.
Partners place orders, check stock and pricing, upload documents and see payment status, while your team approves from one screen.
Back-office applications for operations, finance or support teams that replace the spreadsheets and shared folders they work from today.
Requests, purchase approvals, leave, quality checks or document reviews routed by rules, with reminders and an audit trail.
Workflow automation softwareSlots, resources and staff calendars with online payment, confirmations by email or WhatsApp, and a dashboard for the front desk.
Booking and appointment softwareMobile-friendly apps that staff install from the browser to log visits, capture photos and signatures, and sync when they are back online.
Applications you sell to other businesses, with separate accounts, plans and billing for each customer organization.
SaaS product development
Documented connections to payment gateways, accounting, ERP, CRM, courier and messaging services so data is entered only once.
API development and integrationOur developers are in Jaipur. You test each sprint on a staging copy, wherever your team is based.
We build web applications for Indian businesses that need GST-ready invoices, Razorpay or UPI payments, WhatsApp notifications and screens in English or Hindi.
US businesses work with us remotely. Sprint demos are booked by appointment, Stripe or PayPal handle payments, and we follow the data-handling requirements you set for your users.
Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.
Two to three week sprints, each ending with something you can log in to and try.
We walk through the process the application will run: who does what, in which order, with which data, and where it breaks today.
User roles, permissions, the database structure and the screens per role are written down with a fixed milestone estimate.
Key screens are designed as a prototype so real users can try the flow before development begins.
The back end and screens are built module by module, with a demo on staging at the end of each sprint.
Payment, accounting, CRM or messaging connections are added, and existing records are imported from spreadsheets or the old system.
We check that every role sees only what it should, inputs are validated, and logins, sessions and file uploads are secure.
The application is deployed to your cloud, users are trained by role, and code and documentation are handed over.
Web application estimates are built from the scope, screen by screen and rule by rule.
Two roles with simple access cost less than a dozen roles with record-level permissions and approvals.
Each workflow, calculation, status change and validation rule adds development and testing time.
Payment gateways, Tally or ERP sync, CRMs, courier APIs and WhatsApp messages each need building and testing.
Importing clean spreadsheet data is quick; merging records from several old systems takes longer.
A responsive web app is standard; offline sync, camera capture or a companion native app add scope.
Audit logs, two-factor login, file storage and expected user load shape the infrastructure work.
The estimate is free. After a short discovery call you get a written scope with a fixed price per milestone.
Get a Free QuoteStart fixed, add a developer for the roadmap, or hand us an application you already run.
A defined first version of the application, with a written scope, data model and fixed price per milestone.
Scope and data model agreedMilestone-based paymentsChange requests estimated separately
A full-stack developer on your application every month, working through your backlog after the first release.
Part-time or full-timeMonthly retainerUses your tracker and repository
Monitoring, backups, dependency and security updates and bug fixes for an application we built or one another team handed over.
Monitoring and backupsSecurity updatesSmall features at an agreed rateMany processes run well on an existing SaaS tool or a no-code builder. This is when each makes sense.
 Custom web application |  SaaS tool or no-code builder | |
|---|---|---|
 Fit to your workflow |
Screens and rules follow your process | You adjust the process to the tool's fields and steps |
 Upfront cost |
Higher, fixed after scoping | Low; a monthly plan |
 Time to start |
Weeks to a few months | Days |
 Integrations |
Any system with an API, including Tally or your ERP | The connectors the vendor offers |
 Ownership |
You own the code, database and logic | Data exportable; the logic stays on the platform |
 Ongoing cost |
Hosting and optional maintenance | Per-user fees that rise as you add people |
 Best for |
Processes unique to you or shared with customers and partners | Standard tasks a ready tool already covers |
Widely used frameworks, so the application can be maintained by your team or another vendor later.
Business rules, REST APIs, queues and scheduled jobs.
Role-based screens, forms, tables and progressive web apps.
Records, sessions, caching and search.
Containers, staging and production on your account.
Payments, accounting, CRM and messaging.
Sectors where a shared login and one database replace calls, spreadsheets and paperwork.
Dealer ordering portals, credit limits, dispatch status and payment tracking.
Patient booking, report downloads and referral portals for clinics and labs.
Healthcare software
Admission applications, fee payment and parent or student portals.
Education software
Loan applications, document collection and agent or customer portals with audit trails.
Finance and insurance software
Quality checks, job cards, maintenance requests and supplier portals.
Manufacturing software
First versions of a product, built to test with real users and grow release by release.
Startups softwareHow we reduce the usual risks of a custom build.
Roles, screens and rules are written down and priced before development, so there is a clear record of what is being built.
React, Next.js, PHP, Node.js and Python have large talent pools, so you are never stuck with one vendor.
Each sprint ends with a working build on staging, so feedback comes from use, not from documents.
We log in as every role before release to confirm each user sees only what they should.
Interface design, development and the launch video or tutorial animation come from one team.
Your process, data and product plans stay confidential under an NDA signed at the start.
Describe who will use it, what they do today and which tools it must connect to. We reply with questions and a suggested first version, usually within 2 hours during studio hours.
Scope, timelines, technology, integrations, hosting and ownership.
Projects and pricing
Fit, timelines, cost and technology
Working with us
Integrations, ownership, support and NDAs
Still have a question?
Tell us what the software needs to do and we will answer with a recommended approach and next steps.
Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.
353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019
Discuss your vision with our senior architects & creative directors. NDA protected, 2-hour turnaround.
