Packaging design for India and the USA

Packaging Design Services in India

Artwork that looks right on the shelf and at the press.

We design labels, boxes, pouches, bottles and jars on the real dieline, prepare print-ready files for your printer and render the pack in 3D for your listings.

  • Built on your dieline
  • Print-ready PDF with bleed
  • Editable source files
  • 9 Services included
  • 7 Steps from discovery to handover
  • 2 Markets: India and the USA
  • 100% Editable source files
  • NDA Available on request

Our trusted clients

The short answer

What do packaging design services include?

Packaging design services create the printed artwork for a product's pack: the front panel shoppers recognize, the back and side panels with product information, and the technical files a printer needs. The work is laid out on the pack's dieline and delivered as print-ready CMYK files with bleed, dieline and finishing layers, often with 3D renders for online listings.

It is for food and beverage brands, cosmetics and personal care, supplements, consumer electronics and B2B products, whether launching a first product or bringing a mixed range under one look. Problems usually show up late: text that does not fit the panel, colors that print differently, a barcode in a fold, or a range where every SKU looks like a different company.

Designing on the real dieline with prepress in mind avoids most of that. Mandatory text such as ingredients, MRP, batch details and regulatory marks is supplied by you or your compliance adviser; we place it legibly and print-safe, without giving legal advice. The pack usually builds on an existing brand identity.

Packaging Design is one of our design and creative services, so your logo, print, packaging, website and social posts can come from one team and share one look.

  • Front panel readable at shelf distance
  • Fewer proofing rounds with the printer
  • One system across every SKU
  • Renders ready before the first print run
What we design

Packaging design deliverables

From a single label to a full range with outer cartons.

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Labels and stickers

Front and back labels for bottles, jars, tubes and tins, sized to the label stock your printer uses.

Folding cartons and rigid boxes

Mono cartons, gift boxes and rigid boxes with inserts, designed panel by panel on the dieline.

Pouches and sachets

Stand-up pouches, zipper pouches and sachets, with artwork that allows for seals, gussets and windows.

Dieline setup

A working dieline from your dimensions when none exists, confirmed against the printer's template before final artwork.

Information panel layout

Ingredient, nutrition, usage and batch panels laid out to the sizes and positions you or your adviser specify.

Range and variant systems

A master layout with rules for how color, name and imagery change per flavor, size or SKU.

Shipper cartons and e-commerce boxes

Outer cartons and mailer boxes with handling marks, product codes and brand panels.

3D packaging renders

Pack models with your artwork rendered in studio lighting for marketplace listings, ads and launch material.

Prepress and print files

CMYK and spot color checks, outlined fonts, bleed, crop marks and separate dieline and finish layers.

Where we work

Packaging design for brands in India and the USA

We are based in Jaipur and design packaging remotely for brands in India and abroad, working to your printer's specifications.

Brands in India

We design packs for brands across India, with space planned for FSSAI details, MRP and batch panels and bilingual text where needed. We can coordinate directly with your printer on dielines and proofs.

  • Panels for mandatory text you supply
  • Coordination with your printer
  • GST invoicing
Packaging design in India

Brands in the USA

For US brands we work remotely to your printer's or co-packer's templates, place the label text and barcodes you provide, and schedule reviews by appointment. Final files are shared through your preferred cloud drive.

  • Built to your printer's templates
  • Label text placed as supplied
  • Reviews scheduled by appointment
Packaging design for US brands
Working hours
Working hours on one clock (IST)
US Eastern business day
9:00 AM – 6:00 PM ET = 7:30 PM – 4:30 AM IST

Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.

Jaipur

Packaging Design in Jaipur

Jaipur is home to food, spice, cosmetics, handicraft and textile brands whose packs have to stand out on a shelf or survive an export shipment. From our office in Jaipur, Rajasthan 302019, where we have worked since 2010, we meet brand owners in person to hold the actual pack, measure the dieline and review printed mock-ups before anything goes to the printer. If your printer is in Jaipur too, we can check press proofs with them directly. We design packaging the same way for brands across India and in the USA, with 3D renders for online listings.

Jaipur office: 353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019 · meetings by appointment

How a project runs

How we design packaging

The technical side is checked from the first concept, because packaging errors are expensive to reprint.

  1. 01

    Brief and product review

    We look at the product, competitors on the shelf or marketplace, the pack format, the number of SKUs and your launch date.

  2. 02

    Dieline and specifications

    We take the dieline from your printer or build one from your dimensions, and note print process, material and finishes.

  3. 03

    Front panel concepts

    Concepts are shown on the dieline and as thumbnails, so you can judge them at shelf size and on a listing page.

  4. 04

    Full artwork

    The approved direction is applied to every panel, with your mandatory text, barcodes and symbols placed.

  5. 05

    Variants and range

    The master is rolled out to each flavor, size or SKU using the agreed variant rules.

  6. 06

    Prepress checks

    Color mode, bleed, fonts, overprint, dieline and finish layers are checked before files go to the printer.

  7. 07

    Renders and handover

    3D renders are produced where scoped, and print files, source files and previews are handed over.

Cost factors

What decides the cost of packaging design?

A single label is a small job; a range of boxes with renders is a larger one. These are the inputs we price.

Pack format

A wrap-around label is simpler than a carton with six panels, an insert and a sleeve.

Number of SKUs

Each flavor, size or variant adds artwork, though a master layout keeps this efficient.

Dieline status

Working from your printer's dieline is quicker than building and confirming one from dimensions.

Information panels

Dense nutrition tables, multiple languages and long usage text add layout and checking time.

Finishes

Foil, spot UV, embossing or special inks need separate layers and more careful prepress.

3D renders

The number of packs, angles and group shots for listings and ads adds to the estimate.

The estimate is free and fixed per milestone after a short brief on the product, pack format and number of SKUs. Printing is paid to your printer directly.

Get a Free Estimate
Ways to work with us

Ways to work with us on packaging

A launch project, a range that keeps growing, or occasional updates to live packs.

One-time packaging project

Design of a new pack or range, from concept to print-ready files, at a fixed price per milestone.

  • SKUs and formats listed in the scope
  • Half in advance, half on sign-off
  • Renders quoted as an option
Ask about this model

Monthly design retainer

For brands adding SKUs, seasonal packs and promotional labels through the year.

  • Agreed hours each month
  • New SKUs from the master layout
  • Printer coordination included
Ask about this model

Hourly artwork support

Changes to existing packs: a new weight, updated text from your adviser, a price panel or a printer's correction.

  • Agreed hourly rate
  • Quick turnaround on text changes
  • Print files re-checked each time
Ask about this model
Studio or freelancer

Packaging design studio vs freelancer or printer's designer

Freelancers and printers' in-house designers do good work too. This is how the options usually differ.

Packaging design studioFreelancer or printer's designer
Fit to your brand Pack designed as part of your brand system Often focused on getting one pack to print
Upfront cost A design fee, fixed after the brief Lower, sometimes bundled with printing
Time to start Scheduled after a short brief Can be quick for a simple label
Range and renders Variant system, prepress and 3D renders under one roof Renders and range planning may need someone else
Ownership Editable source files and rights are yours Source files are not always handed over
Best for Brands building a range or launching online and in stores One simple label with a fixed printer
Tools

Packaging design and print tools

Artwork is built in Illustrator on the dieline; renders are made in 3D.

Design tools

Vector artwork, image retouching and long information panels.

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign

Print production files

Files set up the way printers expect them.

  • Print-ready PDF with bleed
  • CMYK and Pantone
  • Dieline and finish layers

3D renders and video

Pack renders for listings and short launch animations.

  • Blender
  • Adobe After Effects
  • Adobe Premiere Pro

Brand and handover files

Everything needed to reprint or extend the range later.

  • Editable AI source
  • PDF, PNG and JPG previews
  • Color references
Why work with us

Why brands choose Light Animation for packaging design

What keeps a packaging project on schedule and the first print run right.

Scope fixed per SKU

Pack formats, variants and renders are listed and priced before design starts.

Printer-friendly files

Artwork is set up in Illustrator with bleed, outlined fonts and clear finish layers.

Packs, renders and launch video together

The same studio designs the pack, renders it in 3D and can animate it for a product video.

NDA before launch

We sign a non-disclosure agreement before you share formulations, names or launch dates.

Checked at real size

Concepts are judged as printed proofs and as marketplace thumbnails, not just on a large screen.

Source files handed over

Editable artwork and rights are yours after final payment, ready for reprints and new SKUs.

Recent work

Recent work

Natura Skincare: brand identity and packaging

A complete visual identity system for Natura Skincare, a premium skincare brand: logo design, botanical typography, eco-friendly luxury packaging and print collateral in a minimalist, organic style. Completed in 2025 for a client in Mumbai.

Read the case study
Plan your pack

Tell us about the product and the pack

Share the product, pack format, number of SKUs, any dieline from your printer and your launch date. We reply with questions and a suggested scope, usually within 2 hours during studio hours.

WrittenBrief and scope
100%Source files handed over
NDAOn request
FAQ

Packaging design FAQs

Cost, dielines, timelines, mandatory text, print files and renders.

Projects and pricing

Fit, timelines, cost and formats

01

What decides the cost of designing product packaging?

The pack format, the number of SKUs, whether a dieline already exists, how much information goes on the panels, special finishes such as foil or spot UV, and the number of 3D renders. A single label is a small job; a range of cartons with renders is larger. We send a fixed quote after a short brief, usually within 2 hours during studio hours.
02

Do we need a dieline before packaging design starts?

It helps, and your printer or packaging supplier usually provides one once the pack size and material are decided. If you do not have one yet, send the dimensions and pack type and we prepare a working dieline, then confirm it against the printer's template before final artwork so nothing shifts at production.
03

How long does packaging design take from brief to print files?

A single pack or label takes about two to three weeks from brief to print-ready files, including concepts, refinement and prepress checks. A range with several SKUs, or a box with inserts and inner packaging, takes longer, and 3D renders add a few days after the artwork is approved. Tell us your print slot and we plan backward from it.
04

Can you place FSSAI details, nutrition tables and barcodes on the pack?

Yes. We place barcodes, nutrition and ingredient tables, MRP and batch panels, and mandatory symbols at the sizes and positions you or your compliance adviser specify. We do not give legal or regulatory advice: you confirm the required text and barcode numbers, and we make sure everything is legible, correctly placed and safe for printing.

Working with us

Revisions, files, rights and NDAs

05

What packaging files does our printer receive?

Print-ready PDFs in CMYK with bleed and crop marks, fonts outlined, the dieline on a separate non-printing layer, and finish layers for spot UV, foil, embossing or varnish where used. You also receive the editable Illustrator source, color references for brand colors, and JPG or PNG previews for internal approvals.
06

Can you make 3D renders of our packaging for Amazon or our online store?

Yes. Once the artwork is approved we model the pack, apply the artwork and render it in studio lighting from the angles you need, including group shots of a range. Renders are delivered at sizes suitable for marketplace listings and ads, and the same model can be animated for a short launch video.
07

How do you design packaging for a range with many variants?

We design one master layout with a fixed structure, then set rules for how color, product name and imagery change per flavor, size or SKU. Each variant is produced from the master, which keeps the range consistent on the shelf and makes adding new products later quick, because the decisions have already been made.
08

Can you work with our printer on proofs and finishes?

Yes. With your permission we share files with your printer directly, answer their prepress questions, and check the digital or physical proof against the approved artwork before you sign off. We point out color or finish issues we see, but the printer remains responsible for the print run and the final approval is yours.

Still have a question?

Tell us what you need designed and we will answer with a recommended approach and next steps.

Contact the studio

Get in touch

Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.

Our office

353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019

Call or WhatsApp

+91 9887007774

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