Search ads platforms
Search campaigns, bulk changes and imports between platforms.
- Google Ads
- Google Ads Editor
- Microsoft Advertising
- Microsoft Advertising Editor
Every paid click platform you use, managed and reported as one account.
We manage pay-per-click campaigns on Google Ads, Microsoft Advertising, LinkedIn and Amazon Ads, and audit or take over PPC accounts that are spending without clear results.










PPC management services are the work of running pay-per-click advertising, where you pay each time someone clicks an ad, so that the clicks are worth their cost: choosing platforms, keywords and audiences, writing ads, setting bids, cutting waste and tracking results. Beyond Google, PPC includes Microsoft Advertising (Bing), LinkedIn Ads and Amazon Ads.
This page is for businesses that use more than one click-based platform, or want to know whether they should. A software firm may need Google and Bing for searches plus LinkedIn for job titles; a brand on Amazon needs Sponsored Products alongside its own site's search ads. Each platform has its own bidding rules and reports.
We manage them under one plan, with conversions defined the same way, and one weekly report. We also audit existing accounts and take over from another agency or an in-house team. For detail on Google campaign types, see our Google Ads management page.
PPC management is one of the services we run as a digital marketing company in India, planned together with our other channels so each one supports the rest.
Google, Bing, LinkedIn and Amazon Ads in one plan
Audits that show where spend is wasted
Clean takeovers with history kept
One weekly report across platformsPick the platforms that match where your buyers search, scroll or shop.
The main channel for most PPC accounts: keywords, ads, bids and negatives. Campaign-type detail sits on its own page.
Google Ads managementCampaigns imported from Google and then tuned for Bing, Yahoo and partner searches, which often skew to desktop and office users.
Sponsored content, message ads and lead gen forms targeted by job title, seniority, industry and company size in Campaign Manager.
LinkedIn marketingSponsored Products, Sponsored Brands and Sponsored Display for sellers and brands, with keyword harvesting and ACoS reviewed weekly.
A written review of structure, keywords, search terms, bids, budgets, ads and tracking, with fixes ranked by how much they matter.
Moving accounts from another agency or a former employee into your name, keeping history and rebuilding only what needs it.
Shared negative lists, placement exclusions and checks for invalid or irrelevant clicks across every platform.
One set of conversions in Tag Manager and GA4, plus each platform's own tag, so cost per conversion compares fairly.
A weekly report and Looker Studio dashboard showing spend, clicks, conversions and cost per conversion by platform.
We work from Jaipur with clients across India and abroad, entirely through accounts you own.
We run Google and Bing search, LinkedIn and Amazon.in campaigns for Indian businesses, set by city, state or the whole country. Ad spend and our fee are billed together on one invoice, with 18% GST on both.
For the US market, Microsoft Advertising and LinkedIn often matter more than in India, and Amazon.com has its own console. We set US locations and schedules and hold review calls by appointment.
Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.
Paid search in Jaipur is competitive for hotels, wedding venues, coaching classes and property projects, and budgets are often small enough that every wasted click matters. From our office in Jaipur, Rajasthan 302019, where we have worked since 2010, we plan PPC campaigns with Jaipur advertisers in person: which areas to target, which hours to run, which keywords to exclude and how each enquiry will be tracked. Campaigns run on Google Ads and Meta, and we manage PPC the same way for advertisers across India and in the USA.
Jaipur office: 353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019 · meetings by appointment
Existing accounts start with an audit; new ones start with platform choice and tracking.
We get read access to your current ad accounts and analytics, and review what has been spent, on what, and with which results.
We recommend which platforms to keep, add or drop, based on where your buyers are and what each one has produced so far.
Conversions are defined once and set up in GA4, Tag Manager and each platform's tag, then tested together.
New campaigns are built, and inherited ones are cleaned up in stages so learning and history are not lost.
Platforms go live one after another, usually starting with search, so each can be read on its own first.
Search terms, placements, bids and budget split are reviewed weekly, and the changes are listed in the report.
Each month we compare cost per conversion across platforms and agree where to add, cut or test next.
Our management fee is a percentage of your monthly ad spend; these inputs shape the work and the budget.
One search platform is less work than Google, Bing, LinkedIn and Amazon Ads managed together.
More campaigns, products, keywords and locations take more weekly review time.
A tidy account needs light changes; a messy takeover needs an audit and staged rebuild first.
Aligning conversions, offline imports or Amazon attribution adds setup work at the start.
LinkedIn, display and Amazon Sponsored Brands ads need images or video, which our studio can produce.
A standard weekly report differs from a custom dashboard or reports for several teams.
The estimate is free. Our management fee is 20% of monthly ad spend for budgets up to ₹50,000 and 15% for budgets above ₹1,00,000; budgets in between are quoted in your plan. Ad spend and our fee are billed together on one invoice, with 18% GST on both.
Get a Free EstimateFrom a one-off look at your accounts to ongoing management or support for your own team.
A one-time audit of your current accounts, or a planned move of accounts into your name with a clean-up.
Ongoing management of the platforms you choose, with weekly changes and one combined report.
For in-house PPC staff: a second opinion, training on new platforms and help with tracking problems.
A good in-house specialist is often the right choice. Here is a fair comparison.
PPC management by us | In-house PPC specialist | |
|---|---|---|
Fit to your business |
Learns your business in discovery and reviews | Knows your products and sales team every day |
Upfront cost |
A management fee tied to ad spend, no hiring | Salary, hiring time and training |
Time to start |
Audit and plan within the first weeks | After hiring and onboarding |
| Platform coverage | Google, Bing, LinkedIn and Amazon Ads handled by one team | Depends on one person's experience |
Ownership |
Accounts and data stay in your name | Accounts and data in your name |
Ongoing cost |
Monthly fee, adjustable as platforms change | Fixed salary whatever the workload |
Best for |
Several platforms, or no specialist in the team yet | Large, steady accounts that need daily attention |
The platforms' own tools, working in your accounts.
Search campaigns, bulk changes and imports between platforms.
Job-title targeting and sponsored ads on Amazon.
Conversions defined once and recorded on every platform.
One weekly view of spend and conversions by platform.
Businesses that need more than one click-based platform.
Google and Bing search for buyers, LinkedIn for decision-makers by role.
Software and SaaSAmazon Sponsored ads alongside search ads for the brand's own store.
Brands selling on Amazon
Product searches plus LinkedIn targeting of procurement and engineering roles.
Manufacturers and B2B suppliers
Search campaigns written within each platform's financial services ad policies.
Finance and insurance
Course searches on Google and Bing, LinkedIn for professional programs.
Education and trainingWhat changes when your PPC accounts move to us.
You see what we found and what we propose before any campaign is changed.
Everything runs in Google Ads, Microsoft Advertising, LinkedIn, Amazon Ads and GA4, which any marketer can read.
LinkedIn images, display banners and video ads come from our own design and animation studio.
We sign a non-disclosure agreement before seeing your spend, margins or sales data.
Accounts are registered and billed in your name. If we part ways, you keep everything.
We restructure in stages, so inherited accounts keep their history and learning.
Paid campaigns on Google Ads and Meta Ads for businesses in real estate, healthcare, fitness, beauty, education, finance and retail, in India and abroad. Each one was built as a tracked funnel from ad to landing page to enquiry or checkout, measured on enquiries and sales rather than clicks, with budget moved to the campaigns that produced results.
Read the case studyShare your website, the ad platforms you use or are considering, and a rough monthly budget. We reply with questions and a suggested audit or plan, usually within 2 hours during studio hours.
Platforms, audits, takeovers, pricing, reporting and ownership.
Results and pricing
Fit, timelines, cost and reporting
Working with us
Access, ownership, reporting and NDAs
Still have a question?
Tell us about your goals and channels and we will answer with a recommended plan and next steps.
Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.
353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019
Discuss your vision with our senior architects & creative directors. NDA protected, 2-hour turnaround.