Email marketing | India & USA

Email Marketing Services in India

Emails that reach the inbox, look like your brand and get read.

We set up, write, design and send email for businesses: domain authentication, automated flows, segmented newsletters and promotions, and reusable templates on the platform you choose.

  • Deliverability set up first
  • List and account in your name
  • NDA on request
  • 9 Services included
  • 7 Steps from discovery to handover
  • 2 Markets: India and the USA
  • 100% Accounts and data in your name
  • NDA Available on request

Our trusted clients

The short answer

What do email marketing services include?

Email marketing services plan, build and send the emails a business uses to stay in touch with subscribers and customers: automated flows such as welcome, abandoned cart and follow-up series, regular newsletters and promotions, list segmentation, template design, and the technical setup that keeps messages out of spam, including SPF, DKIM and DMARC.

It suits online stores, software companies, education providers, publishers and B2B firms that already have a list, or want one, and are not using it well: newsletters sent irregularly, no automation, or campaigns landing in spam.

Email is a channel you own. No algorithm decides who sees it and the list stays yours if a platform changes. We get the foundations right, build the flows that run on their own, then send a regular calendar of designed, approved campaigns.

Email Marketing is one of the services we run as a digital marketing company in India, planned together with our other channels so each one supports the rest.

  • Inbox placement set up properly
  • Flows that run without effort
  • Segments instead of one blast
  • Templates that work on phones
What we set up and send

Email marketing services we provide

Technical setup, automation and regular campaigns, in the order that matters.

View all services

Deliverability setup

SPF, DKIM and DMARC records, a sending domain, one-click unsubscribe and a gradual warm-up before larger sends.

List cleaning and migration

Invalid, bounced and long-inactive contacts removed, and lists moved from your old platform with consent records kept.

Automated flows

Welcome, abandoned cart or form, browse follow-up, post-purchase, win-back and B2B lead nurture sequences.

Segmentation

Segments by purchase history, engagement, interest, location and lifecycle stage, so each email reaches people it suits.

Newsletters and promotions

A monthly calendar of newsletters, launches and offers, written and designed by our team and approved by you.

Template design

Reusable, mobile-friendly templates in your brand, tested in common inboxes and editable by your team.

List growth

Sign-up forms, pop-ups, checkout opt-ins and lead magnets, all permission-based, never bought or scraped lists.

Testing

Subject lines, send times and content compared in controlled tests, with the results applied to later sends.

Reporting

Delivery, bounces, opens, clicks, unsubscribes, complaints and the revenue or leads each campaign and flow produced.

Where we work

Email marketing for India and the USA

We work from Jaipur with businesses across India and abroad, on the platform you already use or one we set up in your name.

Businesses in India

We plan campaigns around Indian festivals and sale seasons, write in English or Hindi, and set up consent and unsubscribe handling to the rules you need to follow.

  • Festival and sale calendar
  • English or Hindi campaigns
  • GST invoicing
Marketing services in India

Businesses in the USA

For US lists we follow CAN-SPAM requirements, such as a physical address and a working unsubscribe, and schedule sends for your subscribers' time zones.

  • CAN-SPAM requirements followed
  • Sends timed by time zone
  • Reviews by appointment
Marketing for US companies
Working hours
Working hours on one clock (IST)
US Eastern business day
9:00 AM – 6:00 PM ET = 7:30 PM – 4:30 AM IST

Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.

Jaipur

Email Marketing Company in Jaipur

For Jaipur exporters, hotels, schools and B2B suppliers, email is often how repeat orders and bookings come in. Our team has been in Jaipur, Rajasthan 302019, since 2010, and we can meet you in person to clean up your contact lists, plan newsletters and follow-up sequences, and set up SPF, DKIM and DMARC so your emails reach the inbox instead of spam. We work inside whichever email tool or CRM you already use. We run the same email programmes for businesses across India and in the USA.

Jaipur office: 353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019 · meetings by appointment

How we start

How our email marketing works

Foundations first, automation second, regular campaigns third.

  1. 01

    Audit

    We review your platform, domain records, list health, past campaigns and any existing flows.

  2. 02

    Domain and platform setup

    Authentication records are added, the account is set up in your name and the list is cleaned or migrated.

  3. 03

    Templates

    A small set of branded templates is designed and tested on phones and common inboxes.

  4. 04

    Core flows

    Welcome and cart or form follow-up flows go live first, then post-purchase and win-back.

  5. 05

    Campaign calendar

    Newsletters and promotions for the month are planned, written, designed and sent to you for approval.

  6. 06

    Send and monitor

    Campaigns go out to the right segments while bounces, complaints and unsubscribes are watched.

  7. 07

    Monthly review

    We report results by campaign and flow and adjust segments, frequency and content.

Cost factors

What decides the cost of email marketing?

Setup and monthly work are priced from these inputs. Platform fees are separate.

Number of flows

Each automated flow needs planning, copy, design, logic and testing.

Campaigns per month

Weekly newsletters and promotions take more writing and design than a monthly send.

List condition

A list that needs cleaning, migration or consent repair adds setup work.

Segments and personalization

Product recommendations, dynamic content and many segments add build and testing time.

Integrations

Connecting your store, CRM or forms to the email platform can add development work.

Platform fees

Your email platform's subscription is paid by you directly and depends on list size.

The estimate is free. After a short call we send a written plan with a fixed setup fee and monthly fee for the agreed flows and campaigns.

Get a Free Estimate
Ways to work with us

Ways to work with us on email

Fix the setup once, hand over the monthly sends, or get support for your own team.

One-time setup project or audit

Deliverability fixes, templates and core flows built and handed over.

  • Domain authentication
  • Core flows live
  • Templates your team can edit
Ask about this model

Monthly retainer

Newsletters, promotions, new flows, testing and reporting every month.

  • Agreed campaigns per month
  • Every send approved by you
  • Monthly report
Ask about this model

Training and support

Platform training for your team, plus copy, design or deliverability help when you need it.

  • Platform training
  • Template and copy help
  • Deliverability checks
Ask about this model
Managed or self-run

Managed email marketing vs sending it yourself

Modern email platforms are easy to start with. This is where the difference shows.

Managed by our teamSelf-run on a platform
Fit to your customers Segments and flows planned around your data Often one list and one newsletter
Upfront cost Setup and monthly fee plus platform fees Platform fees and staff time
Time to start Foundations and first flows within the first weeks Immediate
Integrations Store, CRM and forms connected properly Built-in connectors only
Ownership Account, list and templates in your name Same
Best for Businesses with a list worth working and no time to run it Small lists with simple monthly updates
Tools and platforms

Tools we use for email

We work in your platform if you have one, or set one up in your name.

Email and automation platforms

Flows, segments, campaigns and sign-up forms.

  • Klaviyo
  • Mailchimp
  • Brevo
  • HubSpot

Deliverability and DNS

Authentication and sender reputation checks.

  • SPF
  • DKIM
  • DMARC
  • Google Postmaster Tools

Design tools

Branded templates and campaign graphics.

  • Figma
  • Adobe Photoshop
  • Responsive HTML templates

Analytics and tracking

Visits, sales and leads traced to each email.

  • Google Analytics 4
  • UTM links
  • Looker Studio

CRM and integrations

Store, CRM and form data feeding segments and flows.

  • Shopify
  • WooCommerce
  • Zoho CRM
  • Website forms
Who it is for

Businesses we run email marketing for

Email works best where people return, reorder or need nurturing before they buy.

Why work with us

Why businesses choose Light Animation for email

Practical reasons, starting with the inbox.

Written plan and scope

Flows, campaigns and segments are agreed in writing before the first send.

Standard platforms

We use well-known platforms in your account, so anyone can take over later.

Writers, designers and developers

Copy, templates and integrations come from one team.

Your list kept private

An NDA can be signed before you share customer data or sales figures.

Permission only

We never buy, rent or scrape lists, which protects your sender reputation.

Every send approved

Nothing goes to your list until you have seen and approved it.

Results

Results and case study

Related case study: performance marketing campaigns

We have not published a email marketing case study yet. The closest published work is our performance marketing case study: paid campaigns for businesses in real estate, healthcare, education, retail and other industries, set up with the same Google Analytics 4 and Tag Manager tracking we use to report email marketing enquiries.

Read the case study
Plan your email

Tell us about your email list

Share your platform, list size and what you sell. We reply with the flows we would build first and next steps, usually within 2 hours during studio hours.

WrittenPlan and scope
100%Accounts in your name
NDAOn request
FAQ

Email marketing FAQs

Platforms, deliverability, flows, frequency, list growth and ownership.

Results and pricing

Fit, timelines, cost and reporting

01

Which email marketing platform should we use?

Klaviyo suits online stores because it works closely with product and order data. Mailchimp or Brevo suit most small and mid-sized businesses. HubSpot fits when email must connect tightly with a sales CRM. If you already use a platform that works, we stay in it. Any new account is set up in your name so the list and data remain yours.
02

How do you keep our emails out of the spam folder?

We add SPF, DKIM and DMARC records to your domain, use a proper sending domain, warm it up gradually, add one-click unsubscribe, remove invalid and long-inactive addresses, and send only to people who opted in. These steps also meet the bulk-sender requirements of Gmail and Yahoo. Complaints and bounces are monitored every month and fixed early.
03

Which automated email flows should we set up first?

Start with a welcome series for new subscribers, an abandoned cart or abandoned form flow, a post-purchase or post-inquiry follow-up and a win-back flow for contacts who have gone quiet. Together these cover most of the value for most businesses. B2B firms with longer sales cycles add a lead nurture sequence that follows up each inquiry over several weeks.
04

How often should a business send newsletters?

For most businesses, two to four sends a month is enough to stay remembered without tiring the list. Online stores with frequent offers can send weekly when the content is useful. We agree a calendar with you, watch unsubscribe and complaint numbers, and change frequency based on your own data rather than a fixed rule.

Working with us

Access, ownership, reporting and NDAs

05

Can you help us grow our email list?

Yes, with permission-based methods only. We set up sign-up forms and pop-ups on your website, checkout opt-ins, lead magnets such as guides or discount codes, and sync from your ad lead forms. We never buy, rent or scrape lists, because those addresses damage deliverability, break platform rules and often break consent laws.
06

Do you write the emails and design the templates?

Yes. Subject lines, copy, layout and template design are done by our team and sent to you for approval before each campaign goes out. You provide product images, offers and key dates; everything else is handled here. Templates are built as reusable blocks, so your own team can send quick updates without waiting for us.
07

Can you move our list from another email platform?

Yes. We export contacts with their consent status, tags and engagement history, clean out bounced and invalid addresses, rebuild segments and flows on the new platform, and set up domain authentication before the first send. Sending volume is increased gradually on the new account so the move does not hurt deliverability.
08

How do you report email marketing results?

Each month you receive a report covering delivery, bounces, opens, clicks, unsubscribes and complaints by campaign and by flow, plus the revenue or leads they produced where your store or CRM data allows. Open figures are treated with care because some inboxes inflate them, so we put more weight on clicks, sales and replies.

Still have a question?

Tell us about your goals and channels and we will answer with a recommended plan and next steps.

Contact the studio

Get in touch

Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.

Our office

353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019

Call or WhatsApp

+91 9887007774

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