Design tools
Vector construction, mockups and digital checks.
- Adobe Illustrator
- Adobe Photoshop
- Figma
A mark that works on a favicon and on a shop sign.
We design original logos for new and growing businesses, from the brief to a tested vector package with every version you need, and the rights transfer to you after final payment.
Logo design services cover creating a business's mark from a written brief: research, sketching, a short set of original concepts, refinement of the chosen one, and a final package of vector and image files with color, single-color and icon versions. A good logo stays clear in black and white, at tiny sizes and on dark backgrounds.
This page is about the logo alone. It suits businesses that already know their colors and tone, need a mark for a new product or shop, or want an old logo redrawn properly. Many come to us with a blurry JPG, a mark made in a free app, or a design that falls apart when printed small.
If you also need the palette, typography, guidelines and templates around the logo, our brand identity design service covers the whole system. Established companies replacing an identity across offices and divisions should look at corporate branding.
Logo Design is one of our design and creative services, so your logo, print, packaging, website and social posts can come from one team and share one look.
Original concepts, no stock icons
Checked at favicon and sign size
Every version for light and dark
Files ready for print and webNew logos, redesigns and the versions a logo needs to work everywhere.
Logos built from your name or initials, with custom-adjusted lettering so the mark does not look like a typed font.
A distinct symbol that can stand on its own as an app icon, social avatar or stamp once people know it.
Symbol and name together in horizontal and stacked arrangements, for headers, signboards and packaging.
An existing logo cleaned up or modernized, or a low-resolution file rebuilt as an accurate vector.
Simplified versions for favicons, app icons and social profile pictures, where detail disappears.
Full color, one color, black, white and reversed versions, with RGB and CMYK values.
One page on clear space, minimum size and incorrect uses. A full guidelines document is part of brand identity work.
Brand identity designArtwork in the formats a trademark application needs. Filing and legal checks are done by you or your adviser.
An optional short animation of the logo for video intros, presentations and social posts, made by our animation team.
Our studio is in Jaipur. Briefs, concept presentations and feedback all work remotely.
We design logos for shops, startups, clinics, schools and manufacturers across India, including Hindi or bilingual versions where the business needs them, with files for local printers and sign makers. Invoices carry GST.
For US clients we work remotely, present concepts on a video call scheduled by appointment, and deliver the files through a shared folder in your name.
Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.
Light Animation has designed logos from its studio in Jaipur, Rajasthan 302019, since 2010. For Jaipur businesses the brief and the concept review can happen in person: we sit down with the founder, look at the shop front, the packaging or the vehicles the logo will go on, and talk through what the name should say. Seeing printed concepts side by side at real size, on a business card, a sign board and a phone screen, makes the choice far easier than judging them in an email. Jaipur clients range from jewellers and handicraft exporters to cafés, clinics, schools and start-ups. We also design logos for businesses across India and in the USA, with the same brief, concept rounds and final vector package, shared and reviewed online.
Jaipur office: 353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019 · meetings by appointment
A short, focused process with a review at each step.
A questionnaire and call about your business, customers, competitors and where the logo will appear.
We look at your market and sketch many rough ideas before choosing the strongest to build.
Two or three distinct concepts are shown on realistic mockups, each with the thinking behind it.
Your chosen concept is refined in shape, spacing, color and lettering over one or two rounds.
The mark is checked in one color, reversed, at favicon size, on a signboard and in print.
All versions and formats, with the usage sheet, are delivered after final payment.
Logo-only work is quoted after a short brief. These are the factors behind the quote.
A wordmark is usually quicker than a custom symbol, illustrated character or detailed emblem.
Redrawing an existing mark is often smaller than designing one from scratch.
Exploring very different routes takes longer than refining one agreed direction.
Bilingual lockups, sub-brand versions or seasonal variants add design time.
An animated version is an optional add-on, priced by length and style.
The estimate is free. After a short brief you receive a fixed price, paid as an advance to start and the balance on sign-off.
Get a Free EstimateMost logos are a single project. Some clients keep us on afterward for the designs that use it.
Brief, concepts, refinement and final files as one fixed-price project.
Concepts and rounds agreed upfrontFixed priceFull file package
The logo, followed by a monthly retainer for the ads, social posts and print pieces that carry it.
Same designers throughoutRequests handled monthlyConsistent use of the new mark
New sizes, formats or a version for a specific printer or platform, quoted per request.
Small requests quoted per taskFormats for new vendorsHelp with printer questionsQuick options have their place. Here is how they compare with a designed logo.
 Custom logo design |  Logo maker or contest site | |
|---|---|---|
 Fit to your business |
Drawn from your brief, market and name | Picked from generic templates or many quick entries |
 Upfront cost |
Higher, fixed after the brief | Low |
 Time to start |
Two to three weeks with reviews | Hours to days |
| Originality | Original artwork, checked for obvious look-alikes | Icons may be shared with other businesses |
 Ownership |
Rights and vector files transfer after payment | Depends on the site's license terms |
 Best for |
A business that will use the mark for years | Short-term or test projects |
Vector-first work, so the logo can be scaled to any size without losing quality.
Vector construction, mockups and digital checks.
Vector masters plus transparent image exports.
For printers, embroidery, engraving and signboards.
Optional animated logo for videos and social.
Anyone who needs a mark that holds up on screens, in print and on the street.
A first logo that is ready for an app store, pitch deck and website.
Startups
Marks that work on signboards, menus, packaging and delivery apps.
Restaurants and cafes
Logos for storefronts, bags, labels and price tags.
Retail and shops
Clear, calm marks for practices, labs and pharmacies.
Clinics and healthcare
Logos and crests that work on uniforms, certificates and buildings.
Schools and institutes
Marks that can be printed, embossed or engraved on products.
ManufacturersWhat you can expect from a logo project with us.
Concepts, refinement rounds and files are agreed in writing before we start, with a fixed price.
Built in Illustrator from the start, so the mark scales cleanly from a favicon to a hoarding.
The same team can extend the logo into a brand identity or animate it for your videos.
We sign a non-disclosure agreement before you share an unannounced name or product.
You judge each concept on signage, stationery and screens, not floating on a white page.
We look for obviously similar marks during design, so you avoid clear conflicts before filing.
A complete visual identity system for Natura Skincare, a premium skincare brand: logo design, botanical typography, eco-friendly luxury packaging and print collateral in a minimalist, organic style. Completed in 2025 for a client in Mumbai.
Read the case studyShare the name, what you do, who your customers are and where the logo will be used. We reply with questions and a quote, usually within 2 hours during studio hours.
Concepts, timing, cost, files, revisions and trademark filing.
Projects and pricing
Fit, timelines, cost and formats
Working with us
Revisions, files, rights and NDAs
Still have a question?
Tell us what you need designed and we will answer with a recommended approach and next steps.
Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.
353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019
Discuss your vision with our senior architects & creative directors. NDA protected, 2-hour turnaround.
