Design tools
Identity system, imagery and digital layouts.
- Adobe Illustrator
- Adobe Photoshop
- Figma
One company, one identity, across every office and division.
We rebrand and refresh established companies and business groups: brand audit, sub-brand architecture, a complete identity system, the brand manual and the files to roll it out across offices, signage, vehicles and digital channels.










A corporate branding agency redesigns the identity of an established company or group: it audits how the brand is used today, decides between a refresh and a full rebrand, sets out how the parent brand and its divisions or sub-brands relate, and delivers the identity system, brand manual and production files for rolling it out.
It is for organizations whose look has drifted over the years: a logo redrawn by every printer, each branch using its own letterhead, a new division with a mark that does not fit, or a merger that left two identities side by side. Customers and staff see several companies where there should be one.
The work is less about a new logo and more about a system that hundreds of people can use correctly. A new business without an existing brand is better served by our brand identity design service, and day-to-day design work after the rebrand can run through graphic design support.
Corporate Branding is one of our design and creative services, so your logo, print, packaging, website and social posts can come from one team and share one look.
Clear structure for divisions and sub-brands
A manual teams actually use
Templates for every department
Files ready for signage and print vendorsScope is set after the audit; most groups need some, not all, of these.
An inventory of how the brand appears today, from letterheads and signboards to decks, websites and social accounts, with the gaps listed.
A recommendation on what to keep and what to change, based on how well customers know the current identity and what has changed in the business.
How the parent brand, divisions, products and partner brands relate: one master brand, endorsed sub-brands or separate brands.
The logo family with sub-brand, division and co-branding lockups, plus the color, type and layout rules that hold them together.
A detailed brand book covering logo use, color, typography, imagery, layout grids, co-branding, tone of voice and worked examples.
Letterheads, visiting cards, ID cards, email signatures, proposals, reports and slide templates for each department.
Presentation designProduction files for signboards, office interiors, vehicle wraps and uniforms, prepared to your vendors' specifications.
Website styling, social profile images, email templates and digital ad templates in the new identity.
Website designA schedule of what changes when, by location and department, and one organized library of approved files.
We are based in Jaipur and work with companies across India and abroad, remotely or with on-site meetings when the scope calls for them.
We work with Indian companies that have several offices, plants, branches or group businesses, including Hindi or regional-language lockups where needed and files prepared for local sign and print vendors. Invoices carry GST.
For US companies we work remotely with your marketing or communications team, schedule reviews by appointment, and prepare templates in US Letter and files to your vendors' specifications.
Times use US Eastern Standard Time (UTC−5). During US daylight saving the US day starts one hour earlier in IST.
A rebrand for an established company involves many people: directors, department heads, branch managers and the vendors who produce signage and stationery. From our office in Jaipur, Rajasthan 302019, where we have been since 2010, we can run the brand audit workshops in person with Jaipur companies and business groups, visit offices and showrooms to see how the brand is used today, and plan the rollout across signage, vehicles and uniforms with your local suppliers. We handle corporate branding the same way for companies across India and in the USA.
Jaipur office: 353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019 · meetings by appointment
A rebrand touches many teams, so decisions are made in a fixed order with a named review group.
We collect current materials and talk to management, sales and the teams that produce brand material every day.
We agree refresh or rebrand, what stays, and how divisions and sub-brands will sit under the parent brand.
Two or three directions are shown applied to real items: a letterhead, a signboard, a slide and a website header.
The chosen direction is refined and tested across sub-brands, languages, small sizes and large formats.
The guidelines are written and designed, covering the situations your teams and vendors actually meet.
Stationery, document templates and signage or vehicle files are prepared for each department and vendor.
Changes go live in the agreed order, and the asset library and source files are handed over after final payment.
Two companies of the same size can need very different rebrands. These are the inputs we price.
Modernizing an existing mark is a smaller job than replacing the identity entirely.
Each division, product brand or partner lockup adds design, testing and manual pages.
The number of document, presentation and form templates needed across the company.
Signage, interiors, vehicles, uniforms and packaging each need their own production files.
Hindi, regional or other-language versions of the logo and templates.
More stakeholders and approval layers mean more presentations and review rounds.
The estimate is free. After a short discovery call you receive a written scope with a fixed price per stage, paid as an advance and the balance on sign-off of each stage.
Get a Free EstimateMost companies combine a fixed rebrand project with help during rollout.
Audit, architecture, identity system, manual and templates as one project with stages and a fixed price per stage.
A monthly retainer while the new identity reaches every office, vendor and channel, covering new templates and artwork as requests arrive.
After rollout: manual updates, approvals of work by other agencies, and new lockups when divisions are added.
A capable freelancer can design a strong logo. A company-wide rebrand usually needs more hands and more process.
Branding agency | Freelance designer | |
|---|---|---|
Fit for the scope |
Audit, architecture, manual, templates and production files from one team | Strong on the logo; large rollouts can stretch one person |
Upfront cost |
Higher, fixed per stage after the audit | Usually lower |
Time to start |
After discovery and a written scope | Often quicker to begin |
| Stakeholder reviews | Structured presentations to a named review group | Depends on the individual |
Ownership |
Rights and source files transfer after payment | Depends on the agreement |
Best for |
Groups with several divisions, locations or vendors | Smaller companies with a simple structure |
Files your teams, printers and fabricators can open and use.
Identity system, imagery and digital layouts.
The manual and the templates staff use every day.
Stationery, signboards, vehicle wraps and uniforms.
Animated logo and launch video for the new identity.
Established organizations with more than one location, division or audience.
Plants, product brands and dealer networks under one parent identity.
Manufacturers and industrial groups
Several units and specialties with consistent signage and patient material.
Hospital and clinic groups
Campuses and institutions sharing one recognizable identity.
School and college groups
Firms where consistency across branches supports trust.
Financial services
A corporate brand above individual project brands.
Real estate developers
Properties, restaurants and services under one group brand.
Hotels and hospitalityHow we keep a company-wide rebrand under control.
Audit, identity, manual and rollout files are scoped and priced as separate stages, so approvals stay manageable.
Standard Illustrator, InDesign and Office files, so printers, sign makers and other agencies can work from them.
The same team can restyle your website and produce the launch video, keeping the rollout consistent.
An NDA can be signed before you share merger plans, new names or internal documents.
What to keep and what to change comes from how your brand is actually used, not from taste alone.
Logo artwork is supplied in the formats a filing needs; registration and legal checks stay with your advisers.
A complete visual identity system for Natura Skincare, a premium skincare brand: logo design, botanical typography, eco-friendly luxury packaging and print collateral in a minimalist, organic style. Completed in 2025 for a client in Mumbai.
Read the case studySend a few examples of current material and tell us how many divisions and locations are involved. We reply with questions and a suggested approach, usually within 2 hours during studio hours.
Refresh or rebrand, timing, cost, architecture, approvals and rollout.
Projects and pricing
Fit, timelines, cost and formats
Working with us
Revisions, files, rights and NDAs
Still have a question?
Tell us what you need designed and we will answer with a recommended approach and next steps.
Our studio is in Jaipur and we work with businesses across India and abroad. Send a brief and you will usually hear back within 2 hours during studio hours. An NDA is available on request.
353-A, New Sanganer Rd, Katewa Nagar, Sodala, Jaipur, Rajasthan 302019
Discuss your vision with our senior architects & creative directors. NDA protected, 2-hour turnaround.